![]() 13)-a figure who depends on the tools of language and props to ignite and maintain audience attention. Trump’s construction of his presidency (specifically his public persona and power usage) parallels the Barthian mythos of ‘the wrestler.' The wrestler, characterized by grandiloquence, represents a “spectacle of excess” ( Barthes, 1957, p. These political and cultural meanings have shifted significantly since the campaigning and election of Donald Trump. In Parry-Giles and Parry-Giles’ words, “the presidency is not only an institution or individual but also a site of political and cultural meanings that are constructed” (via Cisneros, 2017, p. Although personalities, long-term goals, and campaign strategies differ, the role of the president inherently suggests levels of professionalism, public relations experience, foreign affairs knowledge, and an overall sense of worldliness. One of these “universal frames” is the U.S. By examining these cultural figures, Barthes posits that one can understand how dominant cultural structures become the base for universal understanding. Barthes deconstructs these mechanics through the lens of various cultural figures, which maintain a collective representation in people’s minds. Roland Barthes’ 1957 seminal text, Mythologies, critiques the notion of “mass-culture” by analyzing “the mechanics of language” (p. As such, the nexus of Trump’s twitter behavior and satirical response is indicative of the current political climate that combines myth, spectacle, and social media. ![]() Twitter also enables a space for satirical response, specifically through The Daily Show with Trevor Noah’s The Celebrity Appresident. ![]() Trump’s Twitter usage operates as a platform to reinforce populist rhetoric and pushes his various spectacles (e.g., entertainment, business, and presidency) through the notion of “winners” and “losers.” This conflation of Trump’s positions enables his Twitter usage to mimic the Barthian mythos of the wrestler, an overly aggressive figure that borders the line between pantomime and entertainer. ![]() Accessibility to such information creates a “break” with the mythos of a president and raises questions concerning the relationship between presidential decorum and social media usage. All subjects Allied Health Cardiology & Cardiovascular Medicine Dentistry Emergency Medicine & Critical Care Endocrinology & Metabolism Environmental Science General Medicine Geriatrics Infectious Diseases Medico-legal Neurology Nursing Nutrition Obstetrics & Gynecology Oncology Orthopaedics & Sports Medicine Otolaryngology Palliative Medicine & Chronic Care Pediatrics Pharmacology & Toxicology Psychiatry & Psychology Public Health Pulmonary & Respiratory Medicine Radiology Research Methods & Evaluation Rheumatology Surgery Tropical Medicine Veterinary Medicine Cell Biology Clinical Biochemistry Environmental Science Life Sciences Neuroscience Pharmacology & Toxicology Biomedical Engineering Engineering & Computing Environmental Engineering Materials Science Anthropology & Archaeology Communication & Media Studies Criminology & Criminal Justice Cultural Studies Economics & Development Education Environmental Studies Ethnic Studies Family Studies Gender Studies Geography Gerontology & Aging Group Studies History Information Science Interpersonal Violence Language & Linguistics Law Management & Organization Studies Marketing & Hospitality Music Peace Studies & Conflict Resolution Philosophy Politics & International Relations Psychoanalysis Psychology & Counseling Public Administration Regional Studies Religion Research Methods & Evaluation Science & Society Studies Social Work & Social Policy Sociology Special Education Urban Studies & Planning BROWSE JOURNALSīetween January and April 2017, the Trump administration underwent a period of extensive cabinet turnover that was publicized via Donald Trump’s Twitter feed. ![]()
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